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Loopshot / How to measure / Sweaters and hoodies

LAY IT FLAT · SOFT TAPE · INCHES

How to measure
sweaters and hoodies
for a listing.

4 numbers buyers ask for. Lay it flat on a table, buttoned or zipped, and smooth it out before you start.

ABCD
  1. APit to pitStraight across the front, armpit seam to armpit seam, without stretching the knit.
  2. BLengthFrom the highest point of the shoulder straight down to the bottom of the ribbed hem.
  3. CSleeveFrom the shoulder seam to the end of the cuff, along the top.
  4. DHemAcross the bottom band, relaxed. Buyers want to know if it hugs the hips.

What makes
the number wrong.

  • Stretching the ribbing while you measure: knit springs back, buyers' expectations don't.
  • Measuring a hoodie's length from the top of the hood.
  • Forgetting drop shoulders: say so, or the sleeve number looks too short.

Put it on
the photo.

Many buyers only swipe the photos. If the measurements are on one of them, the "measurements?" message never comes. The measurement photo maker draws them on your own photo, in the browser, and nothing is uploaded.

Other items: T-shirts and tops · Button-up shirts · Jackets and coats · Jeans and pants · Shorts · Dresses · Skirts

Good to know.

What measurements should I include when selling sweaters and hoodies?

Pit to pit, Length, Sleeve, Hem. Put them in the description and on one of the photos.

How do I measure pit to pit on a sweater or hoodie?

Lay it flat and smooth it out. Straight across the front, armpit seam to armpit seam, without stretching the knit.

How do I measure length on a sweater or hoodie?

Lay it flat and smooth it out. From the highest point of the shoulder straight down to the bottom of the ribbed hem.

How do I measure sleeve on a sweater or hoodie?

Lay it flat and smooth it out. From the shoulder seam to the end of the cuff, along the top.

Inches or centimeters?

Inches for US buyers. If you also sell abroad, add centimeters in brackets: 1 inch is 2.54 cm.

Measured.
Now make it move.

Send one phone photo and get a free 5 second product clip back, in the formats every app uses.